A CRM that listens, instead of asking you to type.
Sales people close deals. They don't fill in fields. So we built a CRM where the work of capture is something Nabucco does — quietly, accurately, in the background — while reps stay in the apps they already use.
- 01The problem
Reps drown in admin. Managers chase updates. Forecasts go stale.
Most CRMs are filing cabinets with login screens. They reward the act of logging, not the act of selling — which is why the sharpest reps put their pipeline anywhere except the CRM.
Notes live in iMessage. Updates die in Slack DMs. The forecast a manager opens on Monday is a fiction by Thursday.
Slack
Forgot to log Acme...
Notes
Globex moved to neg?
Email
Re: Initech proposal
WhatsApp
Talked to Lena, £30k
- 02The insight
Reps already chat all day. Let chat be the CRM.
If a rep can describe a deal in a sentence — and they always can — the CRM can structure it. The conversation is the source of truth. Everything else is data entry tax.
Nabucco lives where the conversations already happen: Slack, WhatsApp, Telegram, email, voice. One message in, one structured deal out.
SlackWhatsAppTelegramEmailAcme Corp
£45,000
Negotiation - 03How we built it
Voice-first capture. AI extraction. Live forecast. Nothing in the way.
We obsessed over the moment of capture. Speak or type, naturally — Nabucco transcribes, extracts the company, value, stage and close date, and hands you a card to confirm in one tap.
Then it propagates: the kanban moves, the timeline writes itself, and the forecast — worst-case, expected, best-case — recalculates the moment a verbal lands in any channel.
Company
Acme Corp
Value
£45,000
Stage
NegotiationClose
Jun 14
How we work
Aesop, not Salesforce.
Nabucco's design system is documented down to the last token — because the product feels different when the people building it care about how it feels.
Warm restraint
No purple AI gradients, no enterprise blue. Earthy, confident, terracotta.
Dark for working, light for browsing
The app is dark by default — easier on the eyes through long pipeline reviews. The marketing is light, because that's where confidence lives.
Animations earn their place
Motion only when it teaches the eye where to go. Reduced-motion preferences are respected end-to-end.
British by default
Pounds. Quarters. The full stop at the end of the sentence. Built in the UK for sales teams who close deals here and abroad.
Stop typing into spreadsheets. Start closing.
Connect Slack, WhatsApp, Telegram or email in under a minute.
Free to try · No credit card · 60 seconds to set up